Terms of Service
1. Who we are
This website is operated by Minimal Viable Launch Limited, a private limited company registered in England and Wales under company number 13578061, whose registered office is at 5 Renault Close, Herne Bay, Kent, CT6 8AJ.
Our VAT registration number is 428 433 102.
In these terms we refer to ourselves as "MVL", "we", "us" or "our", and to this website as "the Site".
"You" means anyone using the Site.
You can contact us at insights@minimalviablelaunch.io.
2. These terms
By using the Site you accept these terms. If you do not accept them, please do not use the Site. These terms apply alongside our Privacy Policy, which explains how we handle personal information, and our cookie settings.
3. We may change these terms and the Site
We may update these terms from time to time. The version on this page is the version that applies,
and the "last updated" date above tells you when it last changed. Please check this page from time
to time.
We may also change, suspend or withdraw all or part of the Site without notice. We do not
guarantee that the Site, or any content on it, will always be available or uninterrupted.
4. Using the Site
You may use the Site for your own lawful, personal or internal business purposes.
You must not:
- use the Site in any way that breaks any applicable law or regulation
- attempt to gain unauthorised access to the Site, its server, or any system or databaseconnected to it
- introduce any virus, trojan, worm, logic bomb or other material that is malicious ortechnologically harmful
- attack the Site via a denial-of-service attack
- use any automated system to scrape, harvest or extract content from the Site, except for searchengine indexing
- introduce any virus, trojan, worm, logic bomb or other material that is malicious ortechnologically harmful
- reproduce, resell, republish or redistribute our content commercially, except as permitted inclause 5
We may withdraw your right to use the Site if you break these terms.
5. Our content and intellectual property
We own or are licensed to use all intellectual property rights in the Site and in everything published
on it, including text, graphics, video, layout, and the names "Minimal Viable Launch" and "MVL".
We publish a lot of our thinking deliberately and for free, including frameworks, guides, case
studies and video content. You are welcome to read it, use it inside your own business, and share it
with attribution. You may not sell it, publish it as your own, or use it to build a competing training or
advisory product.
Any software, product or platform we build for a client is dealt with in that client's own agreement,
not here.
6. Content on the Site is general information, not advice
Everything on the Site is published for general information. It is not professional, legal, financial or
technical advice, and it is not tailored to your circumstances.
You should get appropriate professional advice before acting, or deciding not to act, on anything
you read here. We are not responsible for decisions you take based on Site content alone.
7. Prices shown on the Site
Prices shown on the Site are indicative starting points, described as "from" a figure. They are not
quotations and they are not offers capable of acceptance.
What an engagement actually costs depends on its scope, and the price is set in a written Scope of
Work. Prices on the Site may change at any time, and prices exclude VAT unless we say otherwise.
8. Case studies, results and testimonials
Where we describe work we have done for a client, or quote a client, we are describing that client's
actual result. We are not promising you the same result.
Outcomes depend on your business, your market, your customers and your own execution.
Nothing on the Site is a guarantee, forecast or warranty of any particular commercial outcome,
revenue figure or timescale.
9. Enquiries, bookings and how work is agreed
The Site lets you book a call and send us enquiries, through forms hosted on our behalf by a third
party.
Booking a call or sending an enquiry does not create a contract between us and does not commit
either of us to anything. We are engaged only when there is a signed written agreement in
place. That agreement, together with its Scope of Work, governs the work, the price, the
timescales, the intellectual property and any guarantee that applies. Where that agreement and
these terms conflict, that agreement prevails.
10. Our liability to you
Nothing in these terms limits our liability for death or personal injury caused by our negligence, for
fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited.
Subject to that, and because the Site is provided free of charge for information:
- we exclude all conditions, warranties and other terms that might otherwise be implied into theseterms
- we are not liable to you for any loss of profit, loss of business, loss of revenue, loss ofanticipated savings, loss of data, or any indirect or consequential loss arising from your use of,or inability to use, the Site or from reliance on its content
- our total liability to you in connection with the Site and these terms is limited to £100
If you are using the Site as a consumer rather than in the course of a business, you keep all therights the law gives you as a consumer, and this clause does not affect them.
11. Third-party services and links
The Site links to and embeds services we do not control, including video hosting, booking forms,
scheduling tools and social platforms.
Where we link out, we are not endorsing the linked site and we are not responsible for its content or
its handling of your information. Those services have their own terms and privacy policies, and you
use them at your own risk.
12. Governing law
These terms, their subject matter and their formation are governed by the law of England and
Wales. The courts of England and Wales have exclusive jurisdiction over any dispute or claim
arising out of them.
13. If part of these terms cannot be enforced
If any provision of these terms is found to be unenforceable, the rest of the terms continue to apply.
